A better curl needed
a better shape.

Originally from Texas and now based in Los Angeles, Kara brought a practical, problem-solving instinct to a beauty ritual women had accepted for generations. After an allergic reaction made lash extensions no longer an option—and her own lashes needed a gentler approach—she returned to the traditional eyelash curler and began to see the problem differently. The familiar narrow curve compressed the lash at its most fragile point. It created a bend, not the smooth, lifted shape she wanted.

More than a year of invention followed: prototypes, refinements and a commitment to creating a tool that approached the lash more thoughtfully. The result was The C Curl, a patented C‑shaped curler designed to mold more of the lash from root to tip.

It began with a simple belief: as lashes become shorter, straighter or more delicate, the tools that help us feel our best should take care of us, too.

The C Curl.Woman-owned and designed in Los Angeles.